With guests including Men’s and Women’s Running, Athletics Weekly, Coach Magazine, Shortlist, i and T3, fresh from its launch at London Expo, we took everyone through Run Signature – an innovative new way of discovering the perfect running shoe for runners using biomechanics and personal preferred running experiences. Brooks shoes will now fall into four categories to help runners decide their preferred experience – Cushion, Energise, Connect and Speed.
Says PR Director Gemma Oakes: “It’s always great to see such a strong turnout for a press launch, and Brooks has such a loyal following of influencers and fans. The media day was the latest activity in our PR and social media programme that continues to position Brooks as the go-to running brand. It was a brilliant day and we’re looking to see the new footwear and apparel land throughout Autumn.”
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