Mercieca has been appointed to handle the UK trade communications for Accolade Wines, a major global wine business.
Briefed to position the company as a leader in the Wine category through insights and category delivery, we will increase awareness through an integrated trade programme.
“We’re excited to appoint Mercieca as our retained UK trade communications agency.”
“Their credentials working with drinks brands and trade media are second to none and we were impressed with their knowledge and network in the industry and sector. They’ve hit the ground running and we look forward to seeing them bring to life our category insights, and more.”
Mercieca PR Director Gemma Oakes added: “We’re really happy to be announcing this latest win. Accolade Wines has a portfolio of well-known brands including Hardys and Echo Falls, and their approach to the Wine category is an exciting one. We’re looking forward to delivering some stand-out results for them.”
For more information please contact the Accolade Wines team at Mercieca – AccoladeWines@mercieca.co.uk