I’m a very proud man to be marking this anniversary, it’s certainly been a journey and I’m as excited about the business today as I was setting it up 21 years ago.
On 4th January 1995, Mercieca first opened its doors for business with the objective to bring the same creative standards from ATL campaigns to the world of B2B.
21 years later, some silver hairs as well as silverware, the advertising world has evolved and Mercieca now delivers fully integrated communications to a host of household names, and some new brands too. Says Founding Partner Paul Mercieca, “I’m a very proud man to be marking this anniversary, and looking back at some of the photographs, can’t believe how quickly the time has gone. It’s certainly been a journey and I’m as excited about the business today as I was setting it up 21 years ago.
“We’ve been recognised for 16 years as the GRAMIA Trade Media Agency of the Year cementing our positioning of delivering outstanding creative in what was a very dry category. But we’ve gone above this and evolved how some of the biggest companies in the world now deliver trade communications. Utilising that knowledge and understanding of retail, 14 years ago we added PR into the mix, and in recent years have expanded to deliver great experiential, digital and social media campaigns for clients too.
“One thing that hasn’t changed is our passion. We have a great bunch of people at Mercieca, and have been supported over the years by some great clients. I’d like to take this opportunity to thank both my team, our clients (past and present) and media colleagues for joining us on the ride. Here’s to a great 2016 for us all.”