Integrated agency Mercieca has been appointed PR and social media agency for pork producers, Tulip Ltd.
Tulip is one of Britain's leading food producing companies and number one pig farmer and producer of high welfare pork. Part of the Danish Crown group, the organisation supplies a wide range of pork-based food to many of the UK’s leading retailers and foodservice outlets.
“We have made no secret about our plans to claim the number one spot in UK pork-based food and having an effective communications strategy is a crucial part of that. Mercieca has a strong track record of delivering stand out integrated campaigns in both retail and foodservice, which was exactly what we were looking for. We’re delighted to make this appointment.”
Mercieca Director, Gemma Oakes adds: “As an agency, we’ve always been enthusiastic about food and drink. This is an exciting chance for us to expand our existing portfolio into a new sector as well as utilising our teams experience across PR and social media.”